When it first began, Instagram was only available for iPhone users. Now, however, it has been developed for Android cell phone users, opening up the field wide for more people to participate. Not only can you post and share your own photos, but you can also take a look at what other members have photographed. You can also engage with celebrities that you are fascinated with. If you look at Instagram’s press page, you will see just how popular this social network has become. It shows that there are more than one hundred million users each month who post about forty million new photos each day.
Now, when you own a business, it is imperative that you get your name out to the masses. You can do this simply by creating accounts with all of the major social networking sites, especially Instagram. You can build a bond with your customers in this respect. This can be helpful for promoting existing products or for introducing new ones. What’s even greater is the fact that you can target your posts and photos to exactly the audience you are looking for. The following is just a few suggestions for upping your number of
Have a Contest
Everyone loves the sport involved in joining a contest, such as the excitement you feel when you are a winner. Having a contest on Instagram will certainly make your number of followers jump. Once you obtain your followers, however, you want to make sure that you keep them. Encourage your followers to engage with you or participate in the contest. One idea would be to have a photo contest where the prize is one of your products.
When you are setting up your Instagram account, it’s a great idea to have it linked to any other social networks that you use, such as Facebook or Twitter. This way, when you post something to Instagram, it will automatically post to these accounts, as well. This leads to an increase in exposure, as well as engaging your Instagram followers more.
Personalize the Experience
With Instagram, it is easy to personalize your brand. This will enable other users and potential followers to feel more in touch with who you are and what your company stands for. If you are a small business that operates out of your home, share a photo of your office space, maybe even include the family dog in the picture. If you are a bigger company and you have an actual physical store, it is a good idea to take a few photos of your employees while they are working. By doing this, you can create a bond with your followers, gain new followers, and give all users something of value overall.